Digital Presence Programme Engagement Events

February's event will introduce you to the 2i checklist and explain how to use it. After introducing you to the checklist, we'll have a go at applying the checklist to a piece of writing.

This event has 25 spaces so that we can support the small-group exercise. There's a waiting list so that any cancellations go to someone else. We'll run a second session if there are five or more people on the waiting list. For the exercise, you're welcome to bring your own piece of content to look at in your group. There will also be an example to work on for those who do not have something they can share.

We'll record the main part of the event about the checklist for anyone unable to attend. The recording and event resources will be available on the Digital Presence Programme's SharePoint site as soon as possible after the event.

This event will introduce you to the 2i checklist and explain how to use it. After introducing you to the checklist, we'll have a go at applying the checklist to a piece of writing.

This event has 30 spaces so that we can support the small-group exercise and has been offered first to those who were on the waiting list for the first edition held on Monday 28 February. For the workshop activity in breakout rooms, we will be using a Miro board and reviewing a webpage (we have two examples to choose from). You can access both in your browser, and we suggest using a laptop or desktop computer rather than a smartphone to make switching between windows easier.

The event resources will be available on the Digital Presence Programme's SharePoint site as soon as possible after the event.

Find out how to research the way users talk about your topic and use your findings to optimise your content for search

Adding the sorts of words that your users understand and search for to your content makes it quicker and easier to use. This research can also help you select keywords, which you can put in the right places for search engines to make it easier to find.

We'll show you some ways to research how your users talk about your topic, and how to make a keyword map of your pages to avoid them competing with each other. We'll make the template available for you to use in your own work.

Topics

• Analysing enquiries to improve your web content
• Alternative sources to look at if you don't have access to enquiries
• Creating a keyword map for your website

We'll also provide a quick look at the forthcoming new style guide.

In this talk we’ll take a look at usability principles for interaction design. We’ll explain how we define and measure usability, why it’s important and what we can do to improve it. Then we will explore a set of widely used principles that can be employed to improve the experience of using digital platforms.

Overview

• What is usability?
• How we measure the usability of a system
• Usability principles for interaction design

You'll also have the opportunity to ask questions.

Speaker

• Jonathan Mitchell, User Experience Designer (University Information Services)

With enough initialisms to drown in, the data privacy and protection legislation that affects our apps, online services and websites can seem impenetrable. So how do we demonstrate that we understand our users' concerns, comply with regulations and strike the balance between business and user needs?

In this session, we'll provide a refresher on cookie consent and data privacy compliance on web channels. We will review the current www.cam.ac.uk cookie and privacy setup. We will also explore when you might need to adopt local versions.

Join us at the next Content Community event to get a checklist of regular website maintenance jobs that content editors can do. We will go through how to do the tasks and how they contribute to good user experience. Examples include how to find and address broken links, establishing a content review schedule, and things you should test regularly.

We can all write well. It’s our job! But how can we make our content more user centred? User-centred content helps our users and ultimately helps us.

Come to this session to:

• understand how cognitive burden affects comprehension
• use some of the methods and tools that we’ve been demonstrating over the past year
• get help and feedback from your Content Community colleagues

For this session you need to bring:

• a piece of content from your website or intranet
• any thoughts, feedback or queries you’ve had about the content
• your goals for the content. For example, you might want to:
  • improve readability
  • check that it’s accessible
  • re-organise the structure
  • test understanding of a complex subject

Join content colleagues to talk about how we can use data that seems quite abstract to tell us about our content. Come to this workshop to:

• recap some general principles
• discuss some examples and sources of data
• do small-group exercises in Microsoft Teams break-out rooms

You will want to be able to look at the exercise information, and possibly some example websites in your browser, while in the MS Teams meeting. If you have access to a desk offering a second screen, that may be the most convenient.

This session is for beginners who are not confident in interpreting analytics or similar data. No preparation is required. You do not need to be familiar with any software other than MS Office 365 and your browser.

We can all write well. It’s our job! But how can we make our content more user centred? User-centred content helps our users and ultimately helps us.

Come to this session to:

• understand how cognitive burden affects comprehension
• use some of the methods and tools that we’ve been demonstrating over the past year
• get help and feedback from your Content Community colleagues

For this session you need to bring:

• a piece of content from your website or intranet
• any thoughts, feedback or queries you’ve had about the content
• your goals for the content. For example, you might want to:
  • improve readability
  • check that it’s accessible
  • re-organise the structure
  • test understanding of a complex subject

We all use search engines to look for information, whether it's to buy a second-hand sofa, or check when to repot the begonia.

If your content isn't optimised, people won't be able to find it easily through online search. Good SEO will help more people find your content more easily.

Come to this workshop to:

• Get a quick recap on best SEO practices.
• Try some of the SEO methods and tools that we’ve been demonstrating over the past year.
• Get help and feedback from your Content Community colleagues and us.

For this session you need to bring:

• one or two links to web pages that you want to optimise
• any SEO or keyword information you already have
• any ideas you have about why the content is or isn't performing well

Find out how the Digital Presence Programme's work around metadata and related concepts to improve the University's websites and digital content.

This work includes the 'Intranet in a Box' project, which aims to provision University institutions or departments with SharePoint sites that will provide common tooling and templating to improve defragmentation across the University.

Data, including managing common data and improving our approach to information architecture, is crucial for this project and other University systems.

This event is hosted by a panel of experts on the Intranet in a Box project. We aim to provide a forum for technical staff to learn about the project's framework for managing domain-level and institution-level data, and how it relates to the greater information architecture of University systems. Katya Samoylova from the Academic and Financial Planning and Analysis team (AFPA, Finance Division) will also provide an overview of their work around data governance.

Topics

• Technical capability for SharePoint data management
• Domain-level changes, including a summary of advice we're providing to content editors
• Institution-level changes
• Information architecture across University systems

This event is aimed at IT and technical staff who are already familiar with metadata, taxonomies and related concepts. If you are not already aware of these concepts and what they are used for, you may find the related event useful: Content Community event - Metadata for content editors.

A recording of this event will be available on the Content Community SharePoint site for anyone who cannot attend.

We all know that it can be impossible to understand data just by looking at a slew of numbers and stats. For data to be truly helpful, it needs to be presented in a logical, easy-to-understand way. This is where data visualisation comes in. It's the process of turning data into a compelling visual story through the use of graphics, like charts and graphs.

This content community event will cover:

• how to use data visualisation effectively in your content
• how to make your data visualisations accessible
• data, design and content tips for success

The session is for everyone interested in using data visualisation effectively.

A recording of this event will be available on the Content Community SharePoint site for anyone who cannot attend.

The Digital Presence Programme has been busy since 2020 exploring and researching how we could better build and support the University's intranets and websites. Join us for a day of demonstrations and hands-on workshops where we'll share with you our progress so far and help you to prepare for migration to the Intranet in a Box and Website in a Box templates, due for release in 2024.

We'll share;

• programme objectives and the roadmap
• intranet in a box progress and demonstration
• website in a box research, progress and demonstration
• interim guidance and expert led workshops

Join us in person at The Triangle, Cambridge University Press & Assessment's spectacular headquarters near Cambridge Train Station.

Refreshments will be available.

The Digital Presence Programme has been busy since 2020 exploring and researching how we could better build and support the University's intranets and websites. Join us for a day of demonstrations and hands-on workshops where we'll share with you our progress so far and help you to prepare for migration to the Intranet in a Box and Website in a Box templates, due for release in 2024.

We'll share;

• programme objectives and the roadmap
• intranet in a box progress and demonstration
• website in a box research, progress and demonstration
• interim guidance and expert led workshops

Join us in person at The Triangle Building, Cambridge University Press & Assessment's spectacular headquarters near Cambridge Train Station.

Refreshments will be available.

Most websites get the majority of their traffic from search engines. Search engine optimisation (SEO) is one key step to improving your content. This is where you consider how easy it is for users to find your website, what they are looking for when they do and try to make it easier for them.

During this event, we will introduce you to Google Search Console and how to gain access to it. We will look at what Google knows about your website, and what people are looking for on Google Search when they find your website. Finally, we’ll explore how to use that data when optimising a page on your website.

This content community event will also cover:

• how to access Google Search Console (and get verified)
• Google Search data you can see and what it means
• using Google Search Console to help you with SEO

The session is for everyone interested in using Google Search Console effectively.

A recording of this event will be available on the Content Community SharePoint site for anyone who cannot attend.