Communicators' Network Away Day

NewSpecial

A Communicators' Away Day for University and College Communication Professionals at the Triangle Building at Cambridge Press and Assessment.

Agenda

9-9.50 Registration and coffee. Receive a security pass and sign up for breakout sessions

10.00 Welcome: Andrew Scheuber, Global Director External Communications & Brand, Cambridge University Press & Assessment

10.05 OEAC priorities and campaigns update for 2025: James Helm, Executive Director of External Affairs and Communications

10.15-11.15 Campaign planning and use of analytics: Conrad Bird, Director, Cross-Government Campaigns & Marketing

11.15-12.15 Break out sessions

• • Cyber security and responding to cyber incidents
  • Digital transformation How to work with student content creators

12.15-13.15 Lunch and networking. There will be an activity over lunch to stimulate discussion. There will be a chance to win a £25 Waterstones voucher.

13.15-13.45 Building a resilient and consistent University brand in a digital world

• • Key themes: How brands maintain consistency and build resilience in their messaging across various digital platforms, while adapting to rapid change.
  • Q&A

13.45-14.45 Breakout sessions

• • Raising ambitions around civic engagement: communications opportunities and challenges
  • Improving communications for students through collaborative action
  • Social media in 2025: Bluesky, brain rot and bans

14.45-15.00 Coffee break and networking 15.00-16.00 Professor Sir John Aston and Kathryn Chapman

• • Discuss priorities for their portfolio and area
  • Views on communications and how it can help forward their agendas
  • What they would like to see from comms professionals
  • Q&A

16.00 Closing remarks

16.05 Informal networking

University and College communications staff.

We would like to have a good representation of attendees across the University. If you have multiple people signed up from your institution, please consider putting forward one or two to represent as this will allow space for others.

Communications professionals can receive updates about similar events by signing up to the Comms' Network mailing list with a University email account.

The away day is specifically for University and College professionals who work in communications as their main role. Bookings may be rejected where the criteria is not met.

Number of sessions: 1

Presentations and workshops

Please get in touch if you have suggestions for topics or if you would like to lead a session, by emailing Joanna.Carruthers@admin.cam.ac.uk.

Registration and security

The Triangle at Cambridge Press and Assessment is a secure building and passes will need to be issued on arrival for all attendees and speakers. Please allow enough time for this. Registration will open from from 9am in time to register everyone ready for a 10am prompt start.

Travelling and parking

Please note there is no parking available at the venue.

The Triangle is approximately a 10 minute walk from Cambridge Train Station and 35 minutes walk from Drummer Street Bus Station. Regular buses to the Train Station are available on Emmanuel Street.

If you have any accessibility needs please contact Joanna.Carruthers@admin.cam.ac.uk in advance.

A full day event.

Annual

• Communicators' Network Away Day